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French Fitness New HQ

457 Industrial Way Benicia, CA 94510
PRESS RELEASE (11/18/23): French Fitness HQ is NOW OPEN TO THE PUBLIC:
French Fitness HQ
457 Industrial Way
Benicia, CA 94510
Phone: 925-430-6111
Business Hours: Available by appointment from 8 a.m. to 3 p.m., Monday–Friday.
Please call us at 925-430-6111 15 minutes prior to your arrival. Our current operating address is 537 Stone Rd., STE F, Benicia, CA 94510, just a 3-minute drive from French Fitness HQ. Please note that this location is brand new, and we are currently in the process of moving, so we do not have representatives available there full time. Although we are in the process of creating a 4,400 sq ft showroom, as of today (November 18, 2023), we have a 500 sq ft showroom.
Current Showroom Size: 500 sq ft (see floor inventory below as of 11/23/23)
Coming Soon: 4,400 sq ft Showroom
French Fitness HQ Size: 40,000 sq ft


Dear Valued Customers,

Kindly be informed that our French Fitness headquarters will be closed on Black Friday. However, we will resume normal operations on 11/27 from 8 AM to 3 PM, eager and prepared to assist you. Please note that our warehouse will remain fully operational during this period.

For the most recent status of our showroom, we have attached pictures below for your reference. We are actively updating and enhancing our showroom to provide you with an even better experience.

Thank you for your understanding.

Current Floor Inventory (Verified as of 11/24/23): Assembled + Setup at French Fitness HQ, 457 Industrial Way, Benicia, CA)
Current Floor Inventory (Verified 11/18/23: Assembled + Setup at 537 Stone Rd STE F, Benicia, CA)
Expected Floor Inventory by 12/4/23 (Contact us to confirm, we may be able to assemble + setup at French Fitness HQ on demand)
1) Rig and rack, and anything Olympic plate-related.
2) Plate Loaded
3) Benches, storage racks, and other free weights
4) Selectorized

Showroom Photos Taken 11/22/23:



Our dedicated warehouse team is on-site to test machines and handle your inquiries. For any sales-related questions, please give us a call at 925-430-6111, as the staff at our Stone Rd. location is currently focused on machine inspections and may direct sales inquiries to our specialized sales representatives.
French Fitness HQ is Fitness Superstore! Same commitment to quality, brand new name! Join us on this incredible journey as we move and upgrade our showroom. Your support means the world as we transition from a showroom-less space to a brand new facility.✨ Our transformation started two weeks ago and will unfold through April.

Stay tuned for more updates and cheers to the next chapter!