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About Us

French Fitness, headquartered in Northern California, manufacturers premier gym equipment including dumbbells, barbells, weight plates, racks, gym systems, flooring, and much more to the highest degree of precision. Our production capabilities exceed the most rigorous product standards in the industry and deliver continual innovation. French Fitness gym equipment is trusted by premier fitness facilities worldwide, including leading health club chains, professional and university athletic training facilities, military fitness centers, corporate fitness programs, and hotels and resorts around the world. These elite customers have every brand of equipment available to them—yet they continue to choose French Fitness, because they know working with us provides the best overall value.

From the Owner, Tim French (CEO & Founder of Fitness Superstore, Inc.): "I started the brand French Fitness (named after my last name) in 2020, with the goal of providing equipment built similar to other well known gym brands at a much better price. And, in addition, multi functional equipment that those brands do not provide. I have the same motto with French Fitness as I do with Fitness Superstore, Inc.: To make every customer happy, and glad that they chose to buy French Fitness equipment, no matter the case, even if that means a short term loss on my end. I offer 10 year warranties with all French Fitness machines, to show the faith that I have in our products to our customers. Our consumers have agreed. Sales of the brand have quickly grown and we are now exceeding $10 million in annual gross sales selling to gyms, consumers, hotels, schools, hospitals, and other facilities."

French Fitness HQ Benicia, CA: Soft Showroom Opening, Mon 11/27 Click here for more details.